Parking can be complex and baffling. Few drivers fully understand things like controlled signs or kerb blips. For people who struggle with literacy (1 in 5) or mental health (1 in 6), writing a letter about a PCN can be a misery, as can understanding the council’s reply.
That’s why our products have always used plain English. Information should be accessible to all. So that even the vulnerable can understand the council’s position, what to do next, and by when.
As Wakefield Council point out, our products mean ‘Motorists become informed, not frustrated.’ And getting the message across saves everyone time. ‘This has led to a huge drop in avoidable repeat contact from motorists,’ say Bradford Council.